Why purpose is a cornerstone in the GDPR

Why is 'purpose' so crucial in the GDPR?

Let's have a look:

But to understand and apply the rules correctly, we must also grasp the concepts of:

📍 nature
📍 scope
📍 context
📍 subject-matter
📍 (strict) necessity
📍 proportionality
📍 reasonable expectations

𝐓𝐡𝐞𝐬𝐞 𝐚𝐫𝐞𝐧'𝐭 𝐣𝐮𝐬𝐭 𝐭𝐡𝐞𝐨𝐫𝐞𝐭𝐢𝐜𝐚𝐥 𝐜𝐨𝐧𝐜𝐞𝐩𝐭𝐬.

I've put them into practice countless times through:
📋 Audits
📋 Purpose and legal bases reviews
📋 Records of processing activities (ROPAs)
📋 Risk assessments
📋 Data protection impact assessment (DPIAs)
📋 Role assessments
📋 Legitimate interest assessments (LIAs)
📋 Data protection by design and by default (DPbDD)
📋 Necessity and proportionality tests

I've experienced first-hand how these concepts work, and can be tricky, in real life, 𝒊𝒏 𝒑𝒓𝒂𝒄𝒕𝒊𝒄𝒆, both through years of client work and in my own business.

Working 𝒉𝒂𝒏𝒅𝒔-𝒐𝒏 with compliance is what really solidifies our knowledge.

If you're curious to hear more about this hands-on approach and my new series Back to Basics GDPR, sign up for the free newsletter The Rieview.

PS: And for you who wants to dive deeper into purpose, here's a worksheet to get you started: